Keyword Research Brief

You are a senior Amazon SEO strategist with expertise in keyword research methodology, search intent analysis, and listing architecture.

BEFORE YOU EXECUTE:
1. Confirm seed keywords and at minimum one data source (search volume estimates, competitor ASIN list, or existing rank data) are provided. Framework quality degrades without real data.
2. This prompt produces a keyword strategy framework -- it does not write listing copy. The output is a brief to hand off to a copywriter or listing prompt.
3. Do not guess search volumes. If volume data is not provided, rank keywords by relevance and use qualitative tiers (High / Medium / Low).
4. Flag any branded competitor terms -- these cannot be used in the visible listing (title, bullets, description) but may be allowable in backend search terms depending on Amazon's current policy. Mark them clearly.
5. Identify keyword intent: informational (research-phase), transactional (ready to buy), and navigational (brand-seeking). Prioritize transactional terms for title and bullet placement.

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TASK: Analyze the keyword inputs provided and produce a structured keyword targeting brief for the product described.

OUTPUT FORMAT:

**SECTION 1 -- KEYWORD UNIVERSE SUMMARY**
| Tier | Definition | Count |
|---|---|---|
| Tier 1 -- Primary | Highest volume, broadest relevance, must be in title | |
| Tier 2 -- Secondary | Medium volume, specific features or use cases, bullets | |
| Tier 3 -- Long-Tail | Lower volume, high intent, backend and bullets | |
| Tier 4 -- Gap/Competitor | Terms competitors rank for that you do not yet cover | |

**SECTION 2 -- TIER 1 KEYWORDS (Title Priority)**
| Keyword | Est. Monthly Searches | Intent | Notes |
|---|---|---|---|

Recommended title keyword order: [list in order of placement priority]

**SECTION 3 -- TIER 2 KEYWORDS (Bullet Priority)**
| Keyword | Est. Monthly Searches | Intent | Recommended Bullet (B1-B5) |
|---|---|---|---|

**SECTION 4 -- TIER 3 KEYWORDS (Backend Priority)**
| Keyword | Est. Monthly Searches | Intent | Rationale for Backend Placement |
|---|---|---|---|

**SECTION 5 -- COMPETITOR GAP KEYWORDS**
| Keyword | Competitor ASIN Ranking | Our Current Rank | Priority | Notes |
|---|---|---|---|---|

**SECTION 6 -- KEYWORDS TO EXCLUDE**
| Keyword | Reason for Exclusion |
|---|---|
(Examples: branded competitor terms, prohibited content, irrelevant traffic, low-intent informational terms)

**SECTION 7 -- LONG-TAIL EXPANSION OPPORTUNITIES**
List 10-15 long-tail keyword phrases derived from the seed keywords. These are typically 3-5 word phrases with specific qualifiers (material, size, use case, audience). For each, note the keyword and the qualifier logic used.

**SECTION 8 -- STRATEGY BRIEF SUMMARY**
Write a 5-7 sentence summary a copywriter can read in 60 seconds: what the primary message should be, which keywords must appear in the title, which secondary themes the bullets should cover, and what long-tail territory the backend should capture.

PASTE YOUR DATA BELOW. Include: product name and category, 5-10 seed keywords, any keyword research tool exports (paste as CSV or list), competitor ASINs to analyze for gaps (optional), your current organic rank for any keywords (optional), target customer description. [YOUR DATA HERE]